Journal of Islamic Enterpreneurship and Management
https://ejournal.uinsalatiga.ac.id/index.php/jiem
<div style="display: flex !important; flex-wrap: wrap !important; align-items: flex-start !important; gap: 16px !important; padding: 12px !important; margin: 10px 5px !important;"> <div style="flex: 0 0 150px !important; max-width: 150px !important;"><img style="display: block !important; max-height: 250px !important; max-width: 150px !important; width: 100% !important; height: auto !important; margin: 0 auto 16px !important; border-radius: 8px !important; box-shadow: 0 2px 6px rgba(0,0,0,0.15) !important;" src="https://febi.uinsalatiga.ac.id/wp-content/uploads/jurnal/cover_jiem.png?_t=1756781299" alt="Journal of Islamic Entrepreneurship and Management" /></div> <div style="flex: 1 1 300px !important; min-width: 260px !important;"> <table class="rajawalitable" style="width: 100% !important; border-collapse: collapse !important; font-family: 'Montserrat','Noto Serif',-apple-system,BlinkMacSystemFont,'Segoe UI','Roboto','Oxygen-Sans','Ubuntu','Cantarell','Helvetica Neue',sans-serif !important; font-size: 15px !important;"> <tbody> <tr> <th style="width: 25% !important; padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Journal title</th> <td style="width: 75% !important; padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;"><strong style="font-weight: bold !important;"><a href="https://portal.issn.org/resource/ISSN/2808-8255" target="_blank" rel="noopener">Journal of Islamic Entrepreneurship and Management</a></strong></td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Initials</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;">JIEM</td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Abbreviation</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;">J. Islam. Entrep. Manag.</td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Language</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;">English</td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Management Style</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;">Open Access</td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Subject Areas</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;">Islamic Marketing Management, Islamic Finance Management, Islamic Strategic Management, Operation Management, Human Resource Management, E-Business, Management Information System, International Business, Business Ethics and Sustainable, and Entrepreneurship.</td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Frequency</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;">2 issues per year (June and December)</td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">DOI Prefix</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;"><a href="https://doi.org/10.18326/jiem" target="_blank" rel="noopener">10.18326/jiem</a></td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">ISSN</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;"><a title="E-ISSN Journal of Islamic Entrepreneurship and Management" href="https://portal.issn.org/resource/ISSN/2808-8255" target="_blank" rel="noopener">2808-8255</a> (online)</td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Publisher</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;">Faculty of Islamic Economics and Business</td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Editor-in-Chief</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;"><strong style="font-weight: bold !important;">Faqih Nabhan</strong> <a title="ORCID Faqih Nabhan" href="https://orcid.org/0000-0001-5695-9059" target="_blank" rel="noopener"> <img style="display: inline !important; vertical-align: middle !important;" src="https://cdn.jsdelivr.net/gh/zanash/jurnal@refs/heads/master/img/profile-orcid.png" alt="orcid" width="14" height="14" /> </a> <a title="Scopus Faqih Nabhan" href="https://www.scopus.com/authid/detail.uri?authorId=57219162368" target="_blank" rel="noopener"> <img style="display: inline !important; vertical-align: middle !important;" src="https://cdn.jsdelivr.net/gh/zanash/jurnal@refs/heads/master/img/profile-scopus.png" alt="Scopus" width="14" height="14" /> </a> <a title="Google Scholar Faqih Nabhan" href="https://scholar.google.co.id/citations?user=5WEIJfIAAAAJ&hl=id" target="_blank" rel="noopener"> <img style="display: inline !important; vertical-align: middle !important;" src="https://cdn.jsdelivr.net/gh/zanash/jurnal@refs/heads/master/img/profile-gs.png" alt="Google Scholar" width="14" height="14" /> </a> <a title="Sinta ID Faqih Nabhan" href="https://sinta.kemdiktisaintek.go.id/authors/profile/6749946" target="_blank" rel="noopener"> <img style="display: inline !important; vertical-align: middle !important;" src="https://cdn.jsdelivr.net/gh/zanash/jurnal@refs/heads/master/img/profile-sinta.png" alt="Sinta ID" width="14" height="14" /> </a></td> </tr> <tr> <th style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; font-weight: 600 !important; border-bottom: 1px dashed #ece1cf !important;">Citation Analysis</th> <td style="padding: 8px 6px !important; text-align: left !important; vertical-align: top !important; border-bottom: 1px dashed #ece1cf !important;"><a href="https://app.dimensions.ai/discover/publication?and_facet_source_title=jour.1472794" target="_blank" rel="noopener">Dimensions</a> | <a href="https://scholar.google.co.id/citations?user=zo3amPYAAAAJ&hl=en" target="_blank" rel="noopener">Google Scholar</a></td> </tr> </tbody> </table> </div> </div> <p>Journal of Islamic Entrepreneurship and Management, e -ISSN <a href="https://portal.issn.org/resource/ISSN/2808-8255" target="_blank" rel="noopener">2808-8255</a> is a scientific journal that countains of theoritical research and studies on islamic Entrepreneurship and management issues. The journal is published two times a year (June and December) by Faculty of Islamic Economics and Business, UIN Salatiga. This journal is intended to be the journal for publishing articles reporting the results of management research. The journal invites manuscripts in the various topics include, but not limited to, functional areas of <strong>Islamic Marketing Management, Islamic Finance Management, Islamic Strategic Management, Operation Management, Human Resource Management, E-Business, Management Information System, International Business, Business Ethics and Sustainable, and Entrepreneurship.</strong></p> <p><strong>The archive Journal of Islamic Entrepreneurship and Management for publication 2021-2023 at the follow link <a href="https://e-journal.iainsalatiga.ac.id/index.php/jiem/index">https://e-journal.iainsalatiga.ac.id/index.php/jiem/index</a></strong></p> <p> </p> <div class="statistik-wrapper"><iframe style="border: 0 !important; width: 100% !important; height: 150px !important;" title="Statistic Journal of Islamic Entrepreneurship and Management" src="https://dewaojs.my.id/widget/widget-yusbih.php?eissn=2808-8255" name="statistik" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe></div>Universitas Islam Negeri (UIN) Salatigaen-USJournal of Islamic Enterpreneurship and Management2808-8255Factors Driving Purchase Decision of the Honda Scoopy
https://ejournal.uinsalatiga.ac.id/index.php/jiem/article/view/6910
<p>The purpose of this study is to determine and examine the influence of product quality, brand image, price, and Islamic consumption ethics on the decision to purchase a Honda Scoopy in Bukittinggi City. The chosen research methodology is a quantitative method, a method by collecting data through questionnaires that have been given or distributed to buyers or users of Honda Scoopy in Bukittinggi City. After the data has been collected as many samples as needed, it is then analyzed using statistical methods that identify how much influence independent variables have on purchasing decisions. Then, the results of this study show that two variables, namely brand image and price, are proven to have a significant impact on purchasing decisions. On the other hand, the other two variables do not show a significant influence partially. However, simultaneously all four variables still contribute to the decision to purchase a Honda Scoopy. The final findings of this study indicate that consumers' views on brand image variables, as well as price factors, significantly influence the decision-making process in purchasing a Honda Scoopy motorcycle.</p> <p><strong>Keywords<em>:</em></strong> <strong>Brand Image, Islamic Consumption Ethics, Price, Product Quality, Purchasing Decisions</strong></p>Resha Mayshifa Yola Rika WidianitaSirinya Yuleh
Copyright (c) 2026 Resha Mayshifa Yola , Rika Widianita; Sirinya Yuleh
https://creativecommons.org/licenses/by-sa/4.0
2026-02-282026-02-286111310.18326/jiem.v6i1.6910